Alumni Spotlight: Keith Wasserman ’02

Keith Wasserman
Photo courtesy of Keith Wasserman.

Sara Tabibzadeh

Staff Writer

After graduating from Milken in 2002, Keith Wasserman ’02 attended University of Southern California’s Marshall School of Business, where he received his Bachelor’s degree with an emphasis in entrepreneurship. He remembers using his skills in entrepreneurship even while at Milken.

“I remember some of my favorite moments at Milken selling leather jackets to all of the students, their parents, the teaching staff, janitorial staff and whoever wanted a great looking jacket at a great price! Looking back, I think Milken prepared me very well for college. I have so many fond memories of Milken,” Wasserman said.

Before receiving his real estate broker’s license, Wasserman began a successful business called Keith’s Bargain Center on eBay, which he ran from 2003 until 2007. Wasserman made his first move in the commercial real estate business in 2008, buying an apartment.

“I took the plunge and it was at the height of the Great Recession, but that didn’t faze me. I feel that when the masses move to the right, it is time to move to the left.”

Based on that philosophy, Wasserman created his company Gelt, Inc., which owns nearly 1,000 apartment units in California and Arizona. Gelt, Inc. has investors from across the world, ranging from countries including Israel, China and Australia.

The Gelt, Inc. co-founder is involved with several charity organizations, such as Moriah Society, which benefits the American Jewish University, The Los Angeles Museum of the Holocaust, Stand With Us, Larger Than Life, Lehosheet Yad and several more.

Wasserman enjoys playing golf and spending time with his family and friends, including his fiancé and Corgi named Sammy, with whom he lives in their Sherman Oaks home.